Public Relations Account Manager
Public Relations Account Manager: Philadelphia, PA Slice Communications seeks a public relations account manager. The account manager (AM) works to ensure that client goals and objectives are being met. The AM must view the account as a whole and manage all daily activities. This position is a best fit for a self-starter who’s not afraid to pitch, is creative in seeking media coverage and is an excellent writer. Slice offers a fun, fast-paced environment that relies heavily on creativity and the latest public relations techniques and outlets. Three to five years of experience desired. Bachelor’s degree in public relations, journalism, communications or a related field required; master’s degree preferred. Knowledge of Associated Press style strong preferred. Position requirements include:
Strategy Advising clients on their overall business and marketing strategies
Supporting a First Cut Session with a client, including taking thorough notes and contributing to the conversation
Developing and delivering a strategy document to a client
Evaluating, prioritizing and predicting clients’ needs and having a clear understanding of what PR successes mean to them Project Management
Having a clear understanding of client budgets and deadlines and meet both regularly
Delivering thorough, detailed and relevant project management updates with clients and in staff meetings
Managing managers to ensure my clients’ needs are satisfied
Managing clients to ensure they meet media and project deadlines; proactively asking questions to ensure they have what they need
Material Development Proficiency in developing press releases, media alerts, bylined articles, blogs, and status updates
Contributing to the material development of my team members through proofreading for content, grammar, spelling and structure
Research Researching my clients’ competitors, industries, trends, influencers and media targets every day to identify opportunities
Using the resources available to find data or figure things out
Media Relations Developing strong and meaningful media relationships for the benefit of my clients
Crafting pitches that generate media coverage for my clients
Communicating with reporters, editors, and producers through email, phone, and other methods
Preparing clients for interviews and advise them on how to leverage opportunities
Evaluating the impact of a media placement through business opportunities, Web site analytics, impressions, internal business use, etc.
Social Media Familiarity in using and discussing social media tools including Facebook, Twitter, YouTube, Pinterest, Instagram, LinkedIn, OfferPop, HootSuite, Sprout Social, and SpredFast
Effectively assist management of social media campaigns for clients, including community development, community engagement, content development, ad development and reporting and analytics Please send a resume, cover letter and three writing samples to Charla Platt-Doble at info@slicecommunications.com.
Leave a comment