1. Key (when used to mean important, pivotal or fundamental) Key is ubiquitous across all of PR. My objection is that it’s mostly used to make an ordinary sentence sound more precise or more authoritative and, in doing so, actively disguises the true meaning of […]
Former IABC Philadelphia President’s Successful Leadership Elicits Regional Recognition Philadelphia, Pa., July 14, 2011 – IABC Heritage Region, the northeast region of the International Association of Business Communicators (IABC), has named Tony DeFazio as the Communications Director for the 2011-2012 program year. DeFazio is a […]
Members and guests of IABC Philadelphia gathered at the Charthouse Restaurant along the Delaware River to close out the program year. An evening of networking and views of the Delaware also marked the last meeting overseen by Tony DeFazio as he steps down as Chapter […]
June 2011 Issue of CLICK
For business owners just getting started, here is a guide to build brand buzz and boost your bottom line. Leveraging the power of content and social media marketing can help elevate your audience and customer base in a dramatic way. But getting started without any previous […]
Meaning Matters We all want to do something that matters. It is one of the deepest and truest things about what it means to be human. And so if we spend most of our lives working, it follows that we want our work to matter. […]
May 2011 Issue of CLICK!
April 2011 Issue of CLICK!
March 2011 Issue of CLICK!
February 2011 Issue of CLICK!