Meeting, March 28: How to Use Live Video on Social Platforms

Many brands are jumping on the bandwagon using live video to engage with their audience. Is it effective? Yes! Find out how brands are using Facebook Live, Instagram Stories, Periscope, and Snapchat to connect with their audience.

March 28, 2017, 6 p.m. to 8 p.m., dinner is included, parking is free. Register using the EventBrite ticket widget below. You will be directed to PayPal to complete your payment, where you may use a major credit card. You do not need to have a PayPal account to pay for this ticket.

Penn State University
Great Valley Parkway
Malvern, PA 19355

IABC Philadelphia members, $25
Non-members, $35
Students, $10

By attending this seminar, you’ll learn how to:


  • Create a video strategy for your business
  • Learn what works and what doesn’t when it comes to live video
  • Learn ways to be authentic and real while live streaming
  • Learn to create copy that generates interest

About Toni Schmidt:

Toni Schmidt is a digital marketing consultant, speaker, and writer who has worked in the social media field since 2009. Toni has a unique approach to marketing, encouraging businesses and entrepreneurs to uncover their “why,” allowing them to humanize their brand on social platforms. Toni has worked with small businesses as well as multi-million dollar companies to create social media strategies that convert. In addition, she has been a contributor for Huffington Post, Red Tricycle, and Parent Herald as well as appearing on NBC 10 Philadelphia.


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