Social and Digital Account Executive – Philadelphia, PA
Maven Agency is currently seeking a social and digital account executive to join our team in Center City, Philadelphia. Maven provides high impact public relations and integrated communications services to our client roster of B-to-B and B-to-C companies across a variety of industries, including real estate, professional services, arts and culture, and nonprofit.
Candidates for the social account executive position should have a solid foundation in organic social media, paid social media, and emerging social media platforms and trends. We anticipate this role will be 60% social/digital marketing and 40% traditional public relations. The ideal candidate for this position is a self-starter, team player, and a strategic thinker.
• Understand and support client goals and objectives • Have knowledge of clients’ industry, competitors, and marketplace • Apply problem solving skills and offer suggestions before a problem occurs • Identify relevant trends in the market and understand how they apply to the client • Can successfully work on multiple accounts simultaneously Client Relations • Support/act as the day-to-day client contact for multiple clients • Participate in face-to-face client meetings and conference calls • Coordinate client meetings, compile agendas, and conduct follow-up • Work with a team to strategize short-term and long-term strategies for clients Social Media/Digital • Develop social media strategies that tie into the larger marketing strategy of the company • Execute strategy and participate in all client social media channels including regular postings and engagement • Understand social media metrics and how to deliver insightful reporting on key performance indicators • Keep a pulse on emerging platforms and trends that are relevant to our work and clients • Experience with online influencer targeting and marketing a plus Media Relations • Research, write, and distribute press releases, pitches, and other written materials to targeted media • Develop relationships with the media who cover the client and industry and serve as the liaison between the two • Assist in the planning and management of client events, including press conferences and promotional events Requirements • 2-4 years in-house communications or agency experience • Strong proficiency of social media for business • Experience with email platforms such as MailChimp • Experience with CMS such as TrendKite, Hootsuite, and Sprout • Understanding of social media paid products, influencer partnerships and ad technology • Strong story telling or media pitching capabilities • Excellent writing skills Benefits A great working environment where people work hard and have fun!
• Competitive salary and benefits commensurate with experience • Social Fridays – lunch provided; in-office happy hour starts at 4pm • Summer Friday schedule • Day off on your birthday • Laptop provided Please submit your resume, cover letter and salary requirements to mailto:email@example.com